Wonder Bread and Pepsi, and Other Bad Habits

Many people were appalled (well, nauseated) by my previous post describing San Geraldo’s love for a late-night snack of bread and milk. The idea — and appearance — is disgusting to me, too. However, San Geraldo indignantly explained this morning that I missed the entire point.

According to San Geraldo: First, you tear up the bread and dump it in a cereal bowl. Then you sprinkle the bread very generously with granulated white sugar. Then, you pour milk over it. The sugar, according to San Geraldo, is the most important ingredient and I didn’t mention it. I suppose he’s right. For most of us, it’s the only ingredient that tastes good.

But San Geraldo has another favorite from his childhood that’s even worse. He started enjoying it when returning home from the orthodontist after having his braces tightened.

Wonder Bread and Pepsi.

For my international friends who might not be familiar with Wonder Bread, it was one of the early heavily processed white breads (1921) to be packaged in the United States. Around 1930, the makers started packaging it already sliced. Unheard of at the time. As the ads said, it had “red, yellow, and blue balloons printed on the package.” It also supposedly helped “build strong bodies 12 ways” because they began to “fortify” it with 12 vitamins and minerals. (My opinion: It never really tasted like bread, but it was great for wadding up into clay-like action figures.)

Worse than the combination of bread and cola, Jerry enjoyed this concoction from a Tupperware drinking ‘glass.’

I’m sorry, but I don’t think anything should be drunk from Tupperware. I tried drinking from a Tupperware glass the first time I visited his parents and it just didn’t taste right. Even water tasted sour. Also, I’m not a dunker. Seeing semi-solid masses of somethings floating in my beverage… blech!


San Geraldo has a relative who loves Colorado Bulldogs. Milk, Pepsi (or Coke), Kahlua, and vodka. I’ve never seen her drink one from Tupperware. But I wouldn’t be surprised.

Author: Moving with Mitchell

From Brooklyn, New York; to North Massapequa; back to Brooklyn; Brockport, New York; back to Brooklyn... To Boston, Massachusetts, where I met Jerry... To Marina del Rey, California; Washington, DC; New Haven and Guilford, Connecticut; San Diego, San Francisco, Palm Springs, and Santa Barbara, California; Las Vegas, Nevada; Irvine, California; Sevilla, Spain. And Fuengirola, Málaga..

39 thoughts on “Wonder Bread and Pepsi, and Other Bad Habits”

    1. Stephen and Mitch:
      I got something similar but it was called Toast Water and was just that — toasted bread torn up and put in a bowl with tepid water. It was supposed to settle the stomach but not put any strain on the digestion. I firmly believe that there is not one iota of nutrition in Wonder Bread. Nada.

  1. Not a dunker myself either…but there is one exception and this one is considered to be very bad manners in Spain….I take small pieces of bread, dunk them in the red wine and eat them…try it…not for the faint of heart or those concerned with acting with decorum.


  2. I love the old advertisements – although the final one must be tongue in cheek… I can't say I fancy trying any of the recipes though, the addition of sugar just makes it worse. Sorry, San Geraldo.

    1. Oooh, a White Russian. That used to be my favorite drink. Or, leave out the milk and it's a Black Russian. (But I definitely agree about the Pepsi… I tasted a Bulldog once; one little taste was enough.)

  3. Whoa! That is a lot of food for thought! (pun intended) I totally agree about Tupperware glasses making stuff taste bad. I thought it also made everything taste warmer. Anodized aluminum glasses were awful too! Milk toast was a common thing around our house when I was a kid, and my dad liked to make it for a snack so I guess the milk and bread is sorta the same. I couldn't believe the soda pop ad for babies! I read about moms putting sugary pop in kids baby bottles and rotting their teeth at a very young age. I'm glad my mom didn't buy me pop as a baby.

    1. Judith:
      That ad is the real deal. Their argument was that pre-teens would have a much better chance of fitting in (I guess because they could hang out with a bottle of soda… or as they called it, "pop").

  4. Whoooooa… wait… NO WAY! Are you saying that Jerry DUNKS bread in cola products, and then eats it?? Oh my heavens! Jerry! (Well, listen, you're such a good guy, Jerry, you should enjoy whatever mushy bread concoction you like, but… man… I don't know…. *LOL*)


    1. Ron:
      I never knew Rice Krispie Squares weren't cooked (well, baked in the oven) until our niece-in-law made them in our kitchen about 7 years ago)! That was only the second time I had ever had them. They're goo-ood! Just don't dunk them, please.

  5. Mitch, you don't even dunk a biscotti in coffee?! Unbelievable! lol
    I have to be in the mood to dunk…my fav is any cookie in hot tea….m-m-m-m!

  6. My gram always liked milk and cornbread, never heard of the white bread version….and wasn't it Lavern who loved Pepsi and Milk…..mmmm good 😉

  7. Funny you should bring this up; I am studying the food restrictions and habits as stated in the Old Testament, and how the professor shows how every culture – including ours – has its desire, distastes and 'oh, yuck' response to other's food stuffs. fasinating topic; what we eat/don't like.

  8. When I mentioned the bread-and-milk thing to Ken, he said, "Well, Jerry has Scandinavian origins, doesn't he?" Hmmmm…

    1. Walt the Fourth:
      Exactly! We once had a Norwegian/American calendar. One month was dedicated to the food, which was described as white and bland and designed to convey something that tasted better.

  9. I could swallow all of your blog… clear to the end… when I saw the CocaCola ad … Can you imagine the caffeine high a baby would get drinking Coke? WOW! And I thought my kid was hyperactive… and he never had caffeine. But back to the bread and milk thing… when I was a kid we'd tear up a slice of white bread (probably Wonder Bread) into small pieces and pour just cooked pudding over it… that was a bedtime snack. Now I have a glass of wine instead 😉

    1. The Odd Essay:
      Wine sounds so much better. And as for raising babies on "soda pop," can you imagine what current claims they'll be laughing at and looking at with disbelief in another 50 years?

    2. There were a lot of bizarre ideas floating around at that time. A former colleague of mine told me that when his mother was pregnant with him, her doctor noted that she suffered from hypertension — and advised her to take up smoking to help calm her down.

  10. Call me old fashioned, but processed bread, especially the kind that stays "fresh" for more than a week is a big no-no for me. I think we're lucky here in Europe with the choice of bread, artisan bread that is.

    1. Peter:
      When Wonder started selling their bread pre-sliced, people were very concerned that the bread would get stale much faster and would never be good. But all that processing and preservation ensured it would arrive fresh. (It just wouldn't be much like bread anymore.)

  11. When I was a small child, white bread soaked in warm milk and sprinkled with sugar was served up when we were ill. My mother called it "pobs". I can hardly remember it so it was probably not very nice as I have strong memories of any food that I liked as a child.

    We didn't have cola when I was a child – out in the sticks in England in the 1950s and 60's – the nearest was probably a pop called dandelion and burdock. I can't imagine eating bread soaked in it – yuk !!

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